To be successful isn't only making money at all. For reaching a success i wouldn't be afraid of to risk starting business from the scratch and doing something new. A successful business person always knows the value of resources. Another issue is to be pragmatic and smart. The most accessible sources are public investment or banks. Entrepreneurial instincts are crucial in the way of reaching success. I think that if a person is a good worker , self-starter and organizer or he can lead others and take responsibility, he would be able to reach success.
Reaching success changes the style of life, as far as, it consists of not only today's but future plans too, because you must adapt to existing economical situation and foresee future events. So a person need to be always organized and ready for unexpected changes. I would prefer to go into a small business sphere to be successful and create a promising product which would be more seductive for customers. There is one thing to be mentioned that advertising effects on successful business. Also there is a good saying for them who are involved in business:'' there is no great loss without some small gain.'' It's true that sometimes we'd better to risk, but i believe that it wouldn't always get the reward.
In conclusion we can say that a successful business depends on personal characteristics and fortune.
